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Achieving Data Excellence: Optimizing Analytics – Transforming Data into Your Competitive Advantage

Reach the highest standards in data and analytics with insights on AI, data unification and ethical practices.

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July 23, 2024

The state of publisher revenue | Pathways to total revenue optimization in 2024

Gain insights into revenue strategies & trends with our 2024 Publisher Revenue Report.

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April 16, 2024

Maximizing data collaboration: An introduction to Workspaces

Unlock the full potential of your data with our comprehensive guide to workspaces' dynamic analysis tools.

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March 21, 2024

The Future of Marketing in 2024: 7 Tech Trends to Watch

Learn about upcoming trends that are shaping our industry as marketers. From the crucial role of print in…

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January 18, 2024

Bad Ads: All the ways ads misbehave, and how to stop them

Unveil the truth about bad ads with Mo Allibhai's insights on protecting trust and revenue in digital advertising.

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January 10, 2024

Piano featured as a leader in Snowflake’s Modern Marketing Data Tech Stack Report 2023

Snowflake's 2023 Report names Piano a leader in marketing tech stack. Unify data with efficiency, empower proactive analytics, and modernize your marketing for success. Download the report and sign up for a demo.

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November 3, 2023

Piano Launches Ad Revenue Insights, Revealing Previously Unavailable Advertising Data

Ad Revenue Insights allows publishers to see the precise revenue associated with each granular ad impression

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September 18, 2023

Piano Academy Live Returns to Paris in 2023

Piano is thrilled to welcome our ever-growing community of visionary clients and prospects back to Paris for our…

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June 27, 2023

Four tips to get a new analytics solution up and running fast

The analytics market is facing a seismic shift. The recent end of Google Universal Analytics (UA) sent many…

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June 16, 2023

[Report] How to Drive Audience Engagement with AI-powered Content Recommendations

For publishers across the digital media industry, the ability to personalize content recommendations based on precise…

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March 2, 2023

Analytics

Our Analytics section takes you through the key areas involved in being truly data-driven including insights on ad revenue, subscriptions, content engagement and customer profile data.

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Achieving Data Excellence: Optimizing Analytics – Transforming Data into Your Competitive Advantage

July 23, 2024

Integrating Insights and Mastering Data Unification with Analytics

May 15, 2024

Inside The BBC’s analytics: Delivering growth with a data-driven marketing strategy

March 29, 2024

Maximizing data collaboration: An introduction to Workspaces

March 21, 2024

Navigating Rabobank’s Technical Migration to Piano Analytics

February 27, 2024

Subscription

From launching a successful subscription business to optimizing an existing program, our Subscription section provides deep content to help you drive conversions and grow loyalty and engagements.

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Unlocking Total Revenue Optimization in Eastern European News Media

October 4, 2024

Blick (Ringier Media Switzerland) retains 7% of subscriber cancellations using Piano’s active churn prevention

October 2, 2024

Optimizing Total Revenue at iNews with Piano’s Ad Revenue Insights and Dynamic Paywall

August 29, 2024

Power media revenue and retention with renewal strategies

May 29, 2024

The state of publisher revenue: Pathways to total revenue optimization in 2024

May 22, 2024

Personalization

Improving onsite targeting, content monetization and advertising using zero- and first-party data in the lead-up to third-party cookie deprecation are all discussed in our Personalization section.

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The state of publisher revenue | Pathways to total revenue optimization in 2024

April 16, 2024

The Future of Digital Ads: Embracing Contextual Targeting with Piano’s Innovative Approach

February 14, 2024

Piano Academy 2023 Unplugged

December 21, 2023

Get Past the Paywall: Personalize Engagement to Reach Users

August 30, 2023

[Report] How to Drive Audience Engagement with AI-powered Content Recommendations

March 2, 2023

Social

In our Social section, learn the keys to engaging audiences across platform, while getting best practices to connecting the insights for a holistic strategy.

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Piano Academy 2023 Unplugged

December 21, 2023

Navigating the evolving social media landscape: key takeaways from industry leaders

November 21, 2023

Mastering Social Media: Insights from Industry Leaders

September 25, 2023

How Future Streamlined Social Publishing For Hundreds of Accounts

May 24, 2023

How Nexstar transformed its social media program in under six weeks

March 29, 2023

Advertising

In our advertising section, read research, browse bylines and get tips and tricks to inject your revenue opportunities with unique insights.

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Unlocking Total Revenue Optimization in Eastern European News Media

October 4, 2024

Optimizing Total Revenue at iNews with Piano’s Ad Revenue Insights and Dynamic Paywall

August 29, 2024

The state of publisher revenue: Pathways to total revenue optimization in 2024

May 22, 2024

The state of publisher revenue | Pathways to total revenue optimization in 2024

April 16, 2024

Ad Revenue Insights: How Piano’s dynamic paywall optimizes for total revenue

March 27, 2024

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