Analytics
Our Analytics section takes you through the key areas involved in being truly data-driven including insights on ad revenue, subscriptions, content engagement and customer profile data.
Reach the highest standards in data and analytics with insights on AI, data unification and ethical practices.
Gain insights into revenue strategies & trends with our 2024 Publisher Revenue Report.
Unlock the full potential of your data with our comprehensive guide to workspaces' dynamic analysis tools.
Learn about upcoming trends that are shaping our industry as marketers. From the crucial role of print in…
Unveil the truth about bad ads with Mo Allibhai's insights on protecting trust and revenue in digital advertising.
Snowflake's 2023 Report names Piano a leader in marketing tech stack. Unify data with efficiency, empower proactive analytics, and modernize your marketing for success. Download the report and sign up for a demo.
Ad Revenue Insights allows publishers to see the precise revenue associated with each granular ad impression
Piano is thrilled to welcome our ever-growing community of visionary clients and prospects back to Paris for our…
The analytics market is facing a seismic shift. The recent end of Google Universal Analytics (UA) sent many…
For publishers across the digital media industry, the ability to personalize content recommendations based on precise…
Our Analytics section takes you through the key areas involved in being truly data-driven including insights on ad revenue, subscriptions, content engagement and customer profile data.
From launching a successful subscription business to optimizing an existing program, our Subscription section provides deep content to help you drive conversions and grow loyalty and engagements.
Improving onsite targeting, content monetization and advertising using zero- and first-party data in the lead-up to third-party cookie deprecation are all discussed in our Personalization section.
In our Social section, learn the keys to engaging audiences across platform, while getting best practices to connecting the insights for a holistic strategy.
In our advertising section, read research, browse bylines and get tips and tricks to inject your revenue opportunities with unique insights.