Third-party cookies are on their way out, bringing responsible data collection to the forefront as first-party data becomes critical for engagement. In this session, we’ll prepare you for this shift in the industry by discussing:

• The latest regulations and what they could mean for your business
• How to structure your data governance systems to solve for changing access to user data
• How to develop a 1st party data acquisition strategy by (re)building trust with these users

Speakers:

• Louis-Marie Guérif, Group DPO, Piano
• Fabrice Naftalski, Attorney & Partner, Ernst & Young
• Simon Høgsbro, CCO, Usercentrics
• Guillaume Sinnaeve, Data Marketing Expert, Elevate