Is Data Alliance An Effective Strategy to Share Information?

Building a data alliance for publishers in Europe has been an effective solution to compete for ad spend against social media platforms. But can its success be repeated in other markets? During this session, we explore the possibilities. Panelist: Raphael Stuyck, Consultant Adtech and Data Panelist: Arina Ureche, General Manager, BRAT Moderator: Nils Riise, General Manager Nordics, Piano

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From Browsers to Buyers: Conversion Tactics That Work
From Browsers to Buyers: Conversion Tactics That Work

Prime casual content consumers with reasons to subscribe. During this session, you’ll hear real examples of...

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Cómo la data acelera suscripciones utilizando Inteligencia Artificial y Machine Learning (Presentación en español)
Cómo la data acelera suscripciones utilizando Inteligencia Artificial y Machine Learning (Presentación en español)

Speakers: Patrick Appel, Director of Research, Piano (translated by Billy Aldea-Martinez in spanish) Franc...