Partners Not Vendors - Adding Real Value to Publishers

June 25, 2021

Moderated by Chris Kane, Founder of Jounce Media, the Programmatic Supply Chain Authority, this one-hour roundtable discussion will feature revenue generation ideas that Publishers can use, right now, to increase ad yield and bottom lines. Who better to lead this discussion than all six of the finalists in the 2021 Digiday Media Awards Best Publisher Platform? Adapex, Connatix, Duration Media, Insticator, Piano, and Sophi.io. In this webinar, these six ad tech thought leaders, who have demonstrated track records for increasing revenues for medium and large publishers, will come together to provide actionable ideas to drive new ad revenues today. What will you learn? - Build dedicated audiences and drive new revenues - Increase inventory and revenue with only highly viewable ad impressions - Optimize and create identity and engagement by unifying audience and monetization insights into a single source - Identify and leverage your most valuable content to transform your business - Deliver successful video experiences and build new revenue streams - Maximize revenues and simplify ad operations

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First-Party-Data-Akquisition bei Mediahuis mit Piano: Kompetitive Vorteile dank Reader-First-Strategie
First-Party-Data-Akquisition bei Mediahuis mit Piano: Kompetitive Vorteile dank Reader-First-Strategie

Webinar with VDZ (Mostly in English with the introduction in German) on First Party Data Acquisition at Med...

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Boosting Retention and Fighting Churn Strategies from 300+ News Publishers
Boosting Retention and Fighting Churn Strategies from 300+ News Publishers

Michael Silberman, Senior Vice President, Strategy & Development, Piano during FIPP D2C